If you haven’t heard of GH20G0TH1K that’s because the New York party is firmly underground, as it has been since 2009.

It is one of the most influential institutions in electronic music and it’s loved for it’s acceptance of all races, genders, orientations. And also, it’s love to tap-dance around a myriad of genres including goth, rap, ballroom, industrial and techno. It was called a “birthplace” by Arca in an interview last year.

Now the co-founder Venus X has announced that the party will be expanding into a label. The parties will continue but Venus X also revealed in a Dazed interview that their are plans to create pop-up shops and video content for the label.

The first release is from LSDXOXO, Fuck Marry Kill, check it out below and check out the GHE20G0TH1K website for more info.