Apple are never content, especially with word that the global power house are looking to launch their own music streaming service.
The Wall Street Journal report that Apple Inc is in talks with a host of labels as they look to secure comprehensive streaming rights.
If rumours are true, they’ll look to take on other streaming services Spotify, Rdio, Pandora, MOG and Deezer.
A major benefit for the company is it’s existing platform to launch the service on – ipod, ipad, iphone and many more!
They’re looking to launch the service with the impending iPhone 5 announcement.
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