Whether you’re releasing albums, singles or mixtapes, there is always a wealth of (mostly free) tools at your disposable. Sure, nobody likes doing all that boring promo stuff, but if you regularly use some, if not all the techniques we’ve discussed to raise your voice above the rest, you’ll be surely boosting your tracks in no time! In this article, we discuss how you can create groundswell not only in Australia but also globally with a three pronged approach.
Triple J Unearthed submissions (Australian artists)
Any Aussie talent in their right mind should be uploading their music to Unearthed, not only does it showcase your music alongside some of the biggest names in the country, but it also allows for your music to be added to rotation on the radio. If you can keep your music on rotation for a week, you’ll be added to the Triple J Unearthed official playlist! This is undoubtedly the easiest way to gain recognition on Spotify as all you have to do is make sure you upload your latest tracks to your Unearthed profile and hope for the best. Triple J staff actively listen to new submissions, so it never goes amiss to give it a go!
Check out: Triple J Unearthed
Hype Machine has been around since 2005, and since then has accelerated the careers of countless producers, bands and labels. The site works by collecting the most recent songs from blogs and bringing them together on the homepage, allowing users to hear and like certain songs on the website. The most popular tracks are brought together in the “Latest” Spotify playlist which is constantly updating by the hour. If your song can generate even more buzz, the site also runs a playlist for the top 10, adding your music to the Hype Machine “Popular” playlist. Considering the popularity of this website, being added to either one of these playlists is sure to generate some traffic.
Email Australia’s best music blogs
We’ve compiled a list of the top 19 best music and electronic music blogs in Australia with email addresses to contact them directly at your disposal. There’s full descriptions to understand what each blog specialises in so you know who the best people are to contact in an easy to use downloadable PDF. Making your Aussie promotion push a cinch and a half!