Cazzette Dishes on New Desserts EP and Spotify Stream Strategy

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Cazzette Dishes on New Desserts EP and Spotify Stream Strategy

In March, Cazzette took to twitter to announce the release of EP titled Desserts, followed shortly after by the release of the first single off the EP, “Together,” on May 29. While waiting for said EP, we were graced with a series of personal edits ready for Ultra MainStage and a subsequent US tour. We can say with certainty that Cazzette have majorly stolen the hearts of electronic music enthusiasts in 2015.

Like most, Stoney Roads has been paying close attention and had a few questions about their finely tooth combed career strategy. As a result, we got to cyber-sit down to discuss the Soundcloud vs Spotify vs Apple Music controversy, the role of an independent artist, their music journey and of course, the Desserts EP. This is their interview.

Can you describe your process of songwriting? How many people are involved?

 

Sebastian: It differs every time. We don’t mind working with people but sometimes it’s just the two of us. Our manager Ash is always involved at some point as well.

 

How do you differentiate between the meaning of a track verses a song?

 

Alex: We used to make tracks, now we create songs. Songs just feel far more complete to us. I think it comes with us aiming not only for the club floor nowadays.

 

You were one of the first acts to release an album exclusively via Spotify, what’s the method to your madness in the new-age approach?

 

Sebastian: We rather try out new methods and risk everything rather than being safe and predictable. We have always believed in Spotify as a solid part of how people access music. It never felt like a risk, just more our way of embracing a fresher musical platform.

 

Can you weigh in on the Soundcloud vs Spotify vs Apple Music controversy (for lack of a better word)?

 

Alex: Obviously we are huge fans of Spotify but as in any industry competition is necessary for it to grow. The way people access music is always changing, even for our generation the change has been huge.

 

Sebastian: You can’t just sit around complaining about something that can’t be avoided, you just have to move with the times and do what is right for people to still be able to access your music.

 

After reviewing a multitude of your newer songs, I can’t seem to find a running theme in style or atmosphere like your previous dub-house work. What is the root of your current versatile productions?

 

Alex: We always try to move forward and not use the same synths/sounds/arrangement for our productions. Right now we are really inspired by basically everything. It could be a drum sound in a jazz-song or a synth in an 80’s song. I guess we are feeling kind of creatively liberated right now.

Screenshot 2015-08-26 13.21.15

What does positive dance music culture mean to you?

 

Sebastian: That’s rather tough. For us a positive experience within the dance music culture would be a great concert where the people are there to listen to the music that they love and not focus on anything else. Dance music is so much more than this catcall term ‘EDM’ and fashion/aesthetics that come with it.

 

It’s an interesting time for music. More independence for artists, less label control and less middlemen. Would you consider yourselves the baby boomer, gen X, Y or Z of music in approach? and how so?

Alex: It’s definitely an interesting time. So much is changing and there is pressure on artists who maybe didn’t look at this from a long-term perspective. I think we just want to represent a group of artists who just want to evolve and continue to make interesting and meaningful music.

 

Sebastian: The team we work with are definitely so in tune with the way the industry is evolving and as a result we are always inspired to progress rather than repeat. If we believe in something, we do it. Not all artists are afforded the luxury of being able to say that these days.

 

What external factors, outside of music, have contributed to your journey from debut album EJECT to the new direction of ‘Sleepless’ and ‘Blind Heart’, right through to their forthcoming Desserts EP?

 

Alex: So much happened within the scene and for us personally since we created EJECT. When we first started out we were 17 and 21 years old. We have evolved as producers and also our sources for inspiration and most of all learned that we need to make music that we love and not produce to make other people happy. You need to be proud of the music you put your name on.

 

Where they see this industry evolving and how they want to make their mark on it for the future?

 

Sebastian: We are going to keep working like we do now. Strive forward and not being afraid of leaving our comfort-zone. Also it kind of feels like genres in general are becoming more and more irrelevant. People just want to hear good music. The further we move from having to categorize every single sound and arrange listeners by there commitment to a certain name of a sound, the better.

 

What can we expect from you Desserts EP? and how does this aid the question above?

 

Alex: Desserts has a little bit of everything, exactly how we like it. We got some old school house vibes, some Ibiza sounding moments and even a slower song that flirts with our older dub-step influences. It was one hell of a journey creatively but we couldn’t be prouder of the records.

Desserts EP: Spotify link // iTunes pre-order

 

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