Seth Troxler isn’t the only one asking Avicii’s manager Ash Pournouri the tough questions after Deadmau5 and the Swedes cheque signer/deal maker went head-to-head over a comment sparked by ex-Swedish House Mafia member Steve Angello. Let’s digress…

It started with a rather nothing tweet from Steve Angello who must have gotten heavily into the meditation & green tea last night, taken a long look at his career and wanted to remind his fans that deep down, you really got to look after yourself first – truth!

No one will ever care about your own career more than yourself.

— Steve Angello (@SteveAngello) January 26, 2014

That’s when Ash decided the spotlight wasn’t shining on his efforts enough and unintentionally brought himself to the level of a producer and DJ that had done the hard yards in getting where he is today with a solid history in both. No doubt he’s made some positive business decisions to date but a strange move to try and shift some of the importance away from the artist and their product that ultimately pays his bills;

“@SteveAngello: No one will ever care about your own career more than yourself.” Not true! 😀

— Ash Pournouri (@AshPunani) May 25, 2014

That’s when things went South with the always opinionated Canadian producer Deadmau5, who has his seventh studio record ‘While (1<2)’ landing early next week decided to weigh in and pointed out a rather obvious on-going stake Ash has in Avicii’s empire;

@AshPunani @SteveAngello hes right. Because I’m sure ash probably fucking cares about his fuckin 20% rip. Bring him down to 5% and well see.

— deadmau5 (@deadmau5) June 12, 2014

As a behind the scenes sort of guy that Avicii’s manager Ash Pournouri sits (even though he claims 50% of the Swedes writing credits), we feel like he probably shouldn’t feel the need to draw away from the fact that without the producer and his music he’d have nothing to call a career (even if it was unintentional) and that with a decent stake in an artist is it really compassion or capitalism that drives him to do what he does?

Ash’s response sort of went no where before Deadmau5 laid down a heavy blow…

.@deadmau5 @SteveAngello i’m sorry u even care to comment that way. It would be great if u knew what u were rly complaining about for once.

— Ash Pournouri (@AshPunani) June 13, 2014

@AshPunani shut the fuck up. For real. Go manage shit or whatever the fuck you do.

— deadmau5 (@deadmau5) June 13, 2014

INTERNET BEEF!! Who’s in the wrong on this one?