Are you sick of going to the club and being greeted by various smells? Trying to schmooze on a lady only to be victim to your own BO?  Trying to keep a cool demeanour whilst people drop serious f-bombs around you? Well fellow stress-sniffers, fret no more! Heineken are bringing fragranced DJ sets to a sponsored club near you!

But this isn’t just your pine lime-scented air freshener over a fan next to the DJ booth. We have to admit what they’re working on is kinda cool, an interactive smelling experience which aims to echo the audio dimensions of the music, progressing with various musical pitch, speeds and volume.

So it’s pretty cool, but could go awry. A Stoney suggestion is that you give DJs the discretion to choose what kind of smell they want to emit. Geordie Shore-esque beat poppers would be shooting mock vanilla Ralph Lauren into the crowd, EDM reggae totters could push au de doobies, the possibilities are endless!

Have a squiz at the video below and let us know whatcha think?

[via Pulse]