It’s fashion week in NYC, take note of all the new white wear and stock up your closet for the US debut of Sensation. The white centered event production started in Netherlands twelve years ago and now put on events worldwide. The meaning behind the white is to pay tribute to the companies fallen founder. The event producers ID&T are also behind the famous Tomorrowland, arguably the best festival in the world. For their first US venture the group is teaming up  with industry powerhouse Live Nation, Bud Light Platinum, and charity Dance4Life. The lineup is still under wraps but with the huge sponsors and two days, its bound to be big. Considering the Bud Light and Dance4Life, we would place our bets on Avicci and/or Tiesto as headliner. Only time will tell, and with one day already sold out, your only chance is to act fast for Friday October 26th. Check out the teaser for the NYC event here. All we know is there is no reason to miss THE US event of the year. This is a big one so head over to ticketmaster before they are gone.